Blogger outreach – do’s and don’ts


blogger

Our Senior Account Executive, Meredith has in-depth experience of running blogger engagement programmes at KISS.  Here she shares her top tips for blogger etiquette. Blogger outreach is arguably one of the most powerful tools in PR. Its ability to reach target audiences on a large scale is invaluable for any B2C media relations campaign. The …


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The vital role of Internal Communications


Role of internal comms

Companies invest a great deal of resource in communicating with their customers but many forget to include one of their most important stakeholders: their employees. Internal communications is the central nervous system of any organisation, creating a strong alignment between goals, plans and strategies and employees. Put simply, it acts as the middleman between employer …


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Let’s get ready to party…Twitter style


Online Tweet

Our PR Account Manager and consumer PR expert, Rachel Evans talks Twitter parties and offers her top tips. A Twitter party is a powerful tool for brands to amplify a PR campaign through their social sites, engage with consumers and build social presence. So what exactly is a Twitter party? Well, firstly, the term ‘party’ …


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